myZoi, a Standard Chartered venture

Financial products for people fintech doesn’t build for

RoleProduct Innovation Manager

OrganisationmyZoi, a Standard Chartered venture

I own innovation and product strategy across five verticals at myZoi: cross-border transfers, earned wage access, direct deposit, the corporate portal and onboarding flow, and card activation. I work across the portfolio rather than inside a single product silo, and I own the MoneyTips platform, its vision and its execution.

Every one of these products serves the same mission, which is financial access for a population most fintechs don’t build for.

Financial inclusion, partnerships and pipeline

The mission is not a line in a deck here, it is the operating constraint. I run financial literacy sessions with blue-collar workers directly, in the places they actually spend their time, because a product for people who have been outside formal finance has to be explainable by the people using it.

That work also builds the commercial side. I built an ESG strategy pitch into a partnership with Dubai Islamic Bank, who invited us to a fireside chat at Make it in the Emirates in Abu Dhabi this year to strengthen it further.

Turning a mission argument into a signed partnership and a revenue pipeline is a different skill from making the argument well, and it is the one that keeps inclusion work funded.

Financial literacy session with blue-collar workers, and the fireside chat at Make it in the Emirates, Abu Dhabi.

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